Social media management is the deliberate supervision of a brand’s online presence on diverse platforms. It encompasses content creation, scheduling, and curation that resonates with the brand’s identity and captivates the intended audience.

Marketing analytics involves the systematic evaluation of marketing data to extract valuable insights. It employs statistical analysis, metrics, and data interpretation to assess the effectiveness of marketing strategies, understand consumer behavior, and optimize future campaigns. This data-driven approach enables marketers to make informed decisions, allocate resources efficiently, and enhance overall campaign performance. 

An engagement booster is a strategic tool or tactic designed to enhance audience interaction and participation in various contexts, such as social media or marketing campaigns. It aims to increase user engagement, foster brand loyalty, and amplify the impact of communication efforts, ultimately contributing to the overall success of a campaign or initiative.